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FINO Premium Touch Penetrating Essence Hair Mask 230g

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Original price Rs 1,250.00
Original price Rs 1,250.00 - Original price Rs 1,250.00
Original price Rs 1,250.00
Current price Rs 1,000.00
Rs 1,000.00 - Rs 1,000.00
Current price Rs 1,000.00
FINO Premium Touch Penetrating Essence Hair Mask 230g (Intense Repair for Silky Smooth Hair)

Values You Can Trust: 100% Authentic Guarantee

Transform dry, damaged, and chemically treated hair into smooth, shiny, and deeply moisturised locks. This cult-favourite Japanese hair mask delivers intensive repair and hydration, leaving hair feeling soft, manageable, and looking incredibly healthy from root to tip.

At-a-Glance (30s) (who it's for, what to expect)

Dealing with hair damaged by colouring, perms, heat styling, or environmental stressors like sun and humidity can be frustrating. This mask helps restore health and shine.

  • Who it's for: Ideal for dry, damaged, brittle, colour-treated, or permed hair. Suitable for medium to thick hair; fine hair should use sparingly.
  • What it does: Deeply conditions, repairs damage, smooths frizz, detangles, adds shine, and locks in moisture.
  • Texture & Scent: Rich, thick cream texture with a pleasant, signature floral-fruity scent.
  • Expected Results: Hair feels instantly softer and smoother after one use. With regular weekly use, expect improved manageability, reduced frizz, and a healthier, shinier appearance over time.
Quick Start (60-second routine) (essentials for beginners)
  1. Shampoo: Wash hair as usual and gently squeeze out excess water.
  2. Apply FINO Mask: Take a small amount (see 'How to Use') and apply mainly to mid-lengths and ends, avoiding the scalp.
  3. Rinse Thoroughly: Leave on for 5-10 minutes, then rinse completely with lukewarm water until hair feels clean and smooth. Use 1-2 times per week.

Note: Already own a similar deep conditioner? Finish that first (substitute, don’t stack) to practice mindful consumption.

How to Use (Beginner-friendly) (AM/PM amounts) (amount, frequency, and tips)
  • When: Use 1-2 times per week after shampooing, in place of your regular conditioner.
  • Amount:
    • Short/Fine Hair: Grape-sized amount.
    • Medium Length/Thickness: Walnut-sized amount.
    • Long/Thick Hair: Palmful amount. Adjust as needed – start small.
  • Where: Apply primarily to the mid-lengths and ends of your hair, where damage is usually most concentrated. Avoid applying directly to the scalp unless your scalp is exceptionally dry (this mask is rich and can weigh down roots).
  • Method: After shampooing, gently squeeze excess water from hair. Apply the mask evenly, combing through with fingers or a wide-tooth comb to distribute.
  • Wait Time: Leave on for 5-10 minutes for standard treatment. For deeper conditioning, cover hair with a shower cap and leave for 15-20 minutes (you can even wrap a warm towel over the cap).
  • Rinse: Rinse thoroughly with lukewarm water until no slippery residue remains. This is important to prevent weigh-down.

If-This / Then-That:

  • Hair feels heavy/greasy after use? You likely used too much product or didn't rinse thoroughly enough. Reduce the amount next time and rinse for an extra minute.
  • Not seeing enough results? Ensure you're leaving it on long enough (try the 15-20 min method with heat) and applying enough to saturate damaged ends. Also, ensure hair is slightly towel-dried before application so the mask isn't diluted.
  • Have very fine hair? Use only a tiny amount on the very ends, and perhaps only once every 1-2 weeks.

Watchouts: Overuse on fine hair can cause flatness. Ensure complete rinsing to avoid residue.

Safety: For external use only. Avoid contact with eyes. If contact occurs, rinse immediately with water. Keep out of reach of children. If scalp irritation occurs, discontinue use.

Weekly Planner (Example & Alternating Actives) (how to schedule use)

Integrate the FINO Hair Mask into your routine 1-2 times per week for optimal results.

  • Frequency: Use 1-2 times per week, replacing your regular conditioner on those days.
  • Example Schedule:
    • Sunday: Shampoo → FINO Hair Mask (leave 10-15 mins) → Rinse.
    • Monday: Shampoo → Regular Conditioner → Rinse.
    • Tuesday: Shampoo → Regular Conditioner → Rinse.
    • Wednesday: Shampoo → FINO Hair Mask (5 mins quick treat) → Rinse.
    • Thursday: Shampoo → Regular Conditioner → Rinse.
    • Friday: Shampoo → Regular Conditioner → Rinse.
    • Saturday: Shampoo → Regular Conditioner → Rinse.
  • Adjust Based on Need: If your hair is extremely damaged, you might start with twice a week. If your hair is only slightly dry, once a week may be sufficient.
  • Mauritius Note: After swimming in the sea or pool, using this mask can help restore moisture and smoothness lost to salt or chlorine.
What to Expect (Results Timeline) (immediate → 8+ weeks)
  • Immediate (After 1 Use): Hair feels noticeably softer, smoother, and easier to detangle. May appear shinier once dry.
  • 2-4 Weeks (Consistent Use 1-2x/week): Improved manageability and reduced frizz. Hair feels more hydrated and less brittle. Split ends may appear less prominent (though mask doesn't repair splits, it smooths the cuticle).
  • 4-8+ Weeks: Continued improvement in texture and shine. Hair looks healthier overall, feels stronger, and is more resilient to daily styling stress. Cumulative effects of repair ingredients become more apparent.

Note: Results depend on the initial level of damage and consistency of use. This mask provides conditioning and cosmetic smoothing; it cannot permanently repair split ends (which require trimming).

Myth Replacement (Why this, not that) (safer, effective alternatives)
  • Why FINO Mask, Not Just Regular Conditioner? Conditioners primarily smooth the outer cuticle for daily detangling. Masks like FINO contain higher concentrations of repairing and moisturising ingredients designed to penetrate deeper into the hair shaft for more intensive, longer-lasting repair and hydration, especially needed for damaged hair.
  • Why FINO Mask, Not DIY Kitchen Masks (Mayo/Egg/Avocado)? While natural ingredients can offer some surface conditioning, food molecules are often too large to penetrate the hair shaft effectively for deep repair. Formulated masks like FINO use ingredients (e.g., hydrolyzed proteins, specific lipids) processed to the right size for penetration and are easier to rinse out completely, avoiding buildup or unpleasant smells.
Compatibility Guide (what to pair it with)
  • Works Well With:
    • Most gentle Shampoos (use a clarifying shampoo occasionally if you experience buildup).
    • Leave-in Conditioners or Serums (apply sparingly after rinsing mask, if extra smoothness or heat protection is needed).
    • Hair Oils (apply a tiny amount to dry ends for extra shine and sealing).
  • Use Carefully With:
    • Other Protein Treatments: Using too many protein-heavy products can lead to brittle hair ('protein overload'). Alternate FINO (which has some protein) with purely moisturising masks if needed.
    • Scalp Treatments: Apply scalp treatments *before* shampooing, or ensure they are fully rinsed before applying the FINO mask to mid-lengths/ends.
  • Avoid Applying On:
    • Scalp (Generally): Unless you have a very dry scalp, applying this rich mask directly to roots can cause buildup or weigh hair down. Focus on areas that need repair.
Hair Type Compatibility (best fits and cautions)
  • Excellent For:
    • Dry Hair: Provides deep, lasting moisture.
    • Damaged Hair: Helps repair and smooth hair treated with chemicals (colour, perms) or heat.
    • Thick / Coarse Hair: Smooths and softens effectively.
    • Frizzy Hair: Tames frizz and improves manageability.
  • Good For:
    • Normal Hair (Occasional Treat): Can be used less frequently for a boost of shine and softness.
    • Wavy / Curly Hair: Helps define waves/curls by reducing frizz and adding moisture (ensure thorough rinsing).
  • Use With Caution On:
    • Fine Hair: Can potentially weigh hair down. Use a smaller amount, focus only on the very ends, and rinse extremely well. May prefer a lighter mask.
    • Oily Hair / Scalp: Avoid scalp application entirely. Ensure thorough rinsing.
Targeted Concerns (what it helps to solve)
  • Hair Dryness & Dehydration: Deeply moisturises and helps hair retain hydration.
  • Damage from Chemical Treatments (Colouring, Perms, Relaxers): Helps repair the hair structure and smooths roughened cuticles.
  • Damage from Heat Styling (Blow Dryers, Straighteners, Curlers): Restores moisture and improves resilience.
  • Frizz and Flyaways: Smooths the hair cuticle for a sleeker appearance.
  • Lack of Shine / Dullness: Enhances shine by smoothing the hair surface so it reflects light better.
  • Tangles and Poor Manageability: Makes hair easier to comb through and style.
  • Brittle Hair / Breakage (due to dryness): Improves flexibility and reduces breakage by restoring moisture.
Product Identity & Provenance (official details)
  • Official Product Name: FINO Premium Touch Penetrating Essence Hair Mask
  • Brand Owner: Shiseido Company, Limited
  • Origin: FINO is a brand under the Shiseido umbrella, originating from Japan.
  • Version: Packaging and formulation may undergo minor updates periodically by the manufacturer. Current version stocked by Adilsons is as pictured.
  • Shelf Life / PAO (Period After Opening): Typically 12 months after opening (look for the open jar symbol on packaging). Unopened shelf life is generally 3 years from manufacture date.
  • Date Marks: Japanese products often use batch codes for manufacture date; look for standard expiration date formats if present on imported stock.
  • Country of Manufacture: Usually Japan or Taiwan (check packaging for specifics).
  • Authenticity: Adilsons guarantees 100% authentic products sourced through official channels.
Conscious & Permissible Formulation (Halal, Vegan, Animal Testing)
  • Halal Status: Halal-Friendly*. Contains Ethanol which may be derived from permissible sources in cosmetics for external use; does not appear to contain other non-halal animal derivatives based on typical INCI.
  • Vegan Status: Not Vegan. Contains Royal Jelly Extract, which is derived from bees.
  • Animal Testing Policy: Shiseido (parent company) states they do not test cosmetic products or ingredients on animals, except when required by law in certain countries (e.g., historically for products sold in mainland China, though regulations are evolving). FINO itself is not independently certified cruelty-free by bodies like Leaping Bunny or PETA.

*Self-assessed by Adilsons based on available ingredient data (Ethanol present; no other haram animal-derived ingredients detected). / Brand-stated animal testing policy; not certified by an independent body. Mainland China may permit post-market testing in certain cases; brand policy applies.

Regulatory & Claims Basis (K-Beauty Truth Box) (official classification)
  • Regulatory Status: Classified as a Cosmetic product in Japan and most international markets, including Mauritius.
  • Functional Claims (Japan): May fall under general cosmetic claims for hair conditioning and repair in Japan. Not classified under specific 'functional' categories like brightening or wrinkle-improvement in Korean MFDS terms (as it's not a K-beauty product).
  • Key Claimed Ingredients: The formulation often highlights ingredients like Royal Jelly EX (moisturising), PCA (Phytosteryl/Octyldodecyl Lauroyl Glutamate - repair), and Lipidure EX (Sodium Acetylated Hyaluronate - moisture retention).
  • Clinical Evidence: Shiseido may have internal data, but specific, publicly available clinical trials on the FINO mask demonstrating percentage improvements are limited. Claims are primarily based on ingredient rationale and consumer testing.
  • Medical Disclaimer: This is a cosmetic product for improving hair appearance and feel. It is not intended to diagnose, treat, cure, or prevent any scalp or hair loss disease. Consult a dermatologist for medical conditions.

*Brand claims regarding specific ingredient complexes—no public dataset available for independent verification.

Complete Ingredient Transparency (key actives + full INCI)

Key Ingredients & Their Roles (Based on common formulation):

  • Dimethicone: A silicone that provides slip, smooths the hair cuticle, detangles, and adds shine. Forms a protective coating.
  • Sorbitol & Trehalose: Humectants that help attract and retain moisture in the hair.
  • Hydrogenated Rapeseed Alcohol, Behentrimonium Chloride, Steartrimonium Chloride: Conditioning agents that soften hair, reduce static, and improve manageability.
  • Royal Jelly Extract: Rich in amino acids, vitamins, and minerals; believed to nourish and moisturise hair.
  • PCA (Phytosteryl/Octyldodecyl Lauroyl Glutamate): A lipid complex that mimics hair's natural lipids, helping to repair the cuticle and strengthen hair.
  • Squalane: A lightweight emollient that adds moisture and shine without greasiness.
  • Hydrolyzed Wheat Protein & Starch: Small protein/starch fragments that can penetrate the hair shaft to temporarily strengthen and repair damage.
  • Polyquaternium-64: A conditioning polymer that helps smooth hair and retain moisture (sometimes referred to as Lipidure).
  • Sodium Acetylated Hyaluronate ("Super Hyaluronic Acid"): A form of hyaluronic acid claimed to have enhanced moisture retention capabilities.
  • Glutamic Acid: An amino acid that can help strengthen hair structure.

Full INCI List (Representative Example - please check product packaging for exact list):

Water, Sorbitol, Dimethicone, Hydrogenated Rapeseed Alcohol, Isopentyldiol, Behentrimonium Chloride, Aminopropyl Dimethicone, Alkyl (C12, 14) Oxyhydroxypropyl Arginine Hcl, Stearyl Dihydroxypropyl Dimonium Oligosaccharide, Glutamic Acid, Trehalose, Squalane, Steartrimonium Chloride, Polyethylene Glycol-90m, Pca, Lauroyl Glutamate Di (Phytosteryl / Octyldodecyl), Hydrolyzed Wheat Protein, Polyquaternium-64, Hydrolyzed Wheat Starch, Royal Jelly Extract, Isopropanol, Cetanol, Octyldodecanol, Ethanol, Pg, Bg, Tocopherol, Phenoxyethanol, Sodium Benzoate, Flavor, Yellow 5.

Formulated Without (Commonly Claimed): Often marketed without harsh sulfates, though contains silicones and alcohols (Cetanol, Ethanol, Isopropanol - types vary in effect; Ethanol can be drying if high, but here likely functional). Contains preservatives (Phenoxyethanol, Sodium Benzoate).

Allergens & Fragrance Disclosure (scent profile and potential irritants)
  • Fragrance Status: Contains added fragrance ("Flavor" / Parfum).
  • Scent Profile: Generally described as a pleasant, moderately strong floral and slightly fruity (peach-like) scent that lingers subtly on the hair after rinsing. Intensity: ~3/5.
  • Potential Allergens:
    • Fragrance Components: The specific fragrance ingredients are not usually disclosed (listed as 'Flavor' or 'Parfum'), which can be a source of potential allergens for sensitive individuals.
    • Hydrolyzed Wheat Protein: Contains wheat derivatives; individuals with severe wheat allergies should be cautious, though topical reactions are rare.
    • Royal Jelly Extract: Can cause reactions in those allergic to bee products.
    • Preservatives: Phenoxyethanol and Sodium Benzoate are generally well-tolerated but can be irritating for some very sensitive individuals.
    • Colorant: Contains Yellow 5 (CI 19140).
  • Recommendation: If you have known fragrance sensitivities or allergies to bee products or wheat, perform a patch test on the skin behind your ear or on your inner arm before applying to all your hair, checking for any redness or itchiness after 24 hours.
Full Safety & Patch Test Protocol (important precautions)
  • General Safety: This product is intended for external use on hair only. Avoid contact with eyes; if contact occurs, rinse thoroughly with water. Keep out of reach of children.
  • Who Should Use With Caution: Individuals with known allergies to ingredients listed (especially fragrance, bee products, wheat). Those with very sensitive scalps should avoid direct scalp application.
  • Patch Testing: Although primarily for hair, if you have sensitive skin or scalp, or concerns about allergies, perform a patch test:
    1. Apply a small amount of the mask to a discreet area of skin (e.g., behind the ear or on the inner elbow).
    2. Leave on for 10-15 minutes (similar to hair application time).
    3. Rinse off thoroughly.
    4. Wait 24-48 hours to check for any signs of redness, itching, swelling, or irritation.
  • If Irritation Occurs: Discontinue use immediately. If irritation is severe or persists, consult a healthcare professional.
  • Children/Teens: Generally safe for use by teenagers. For younger children, parental supervision is advised; consider using products specifically formulated for children's hair if sensitivity is a concern.
  • Pregnancy/Breastfeeding: No specific contraindications are typically listed for this type of hair mask, but consult your doctor if you have concerns about specific ingredients during pregnancy or breastfeeding.
Sensory & Chemical Profile (texture, feel, and formulation)
  • Texture: A thick, rich, smooth cream. Spreads easily through damp hair.
  • Feel During Use: Feels luxurious and emollient. Instantly coats hair strands, providing noticeable slip for detangling.
  • Feel After Rinsing: Leaves hair feeling exceptionally smooth, soft, and silky, even while still wet. Rinses relatively cleanly if done thoroughly, without excessive residue.
  • Finish on Dry Hair: Hair looks shinier, feels softer, and appears smoother with reduced frizz. If used correctly (appropriate amount, thorough rinse), it shouldn't feel heavy or greasy, even with the silicones.
  • Scent: Distinctive floral-fruity (often described as peach-like) scent. Moderately strong during application, lingers subtly on dry hair.
  • pH: Likely formulated in the slightly acidic range (pH 4.0-5.5) typical for hair conditioners and masks, which helps to close the hair cuticle, enhancing smoothness and shine. (pH not officially published by brand).
  • Formulation Type: Oil-in-water emulsion (cream), rich in conditioning agents, silicones, humectants, and emollients.
  • Comedogenicity/FA Safety: N/A for hair product (not applied to facial skin). Contains ingredients that could potentially be problematic if applied heavily to skin prone to fungal acne or breakouts (e.g., Isopentyldiol, Sorbitol), but this is not its intended use. Keep away from hairline if prone to breakouts there.
Troubleshooting Guide (common issues and solutions)
  • Issue: Hair feels heavy, greasy, or weighed down after use.
    • Solution: You may be using too much product, applying it too close to the scalp, or not rinsing thoroughly enough. Try using a smaller amount, concentrating only on the ends, and rinse for an extra 30-60 seconds. Fine hair types are more prone to this.
  • Issue: Not seeing significant improvement in dryness/damage.
    • Solution: Ensure you are leaving the mask on for the recommended time (or longer, with heat/cap). Apply to damp, not soaking wet, hair for better absorption. Use consistently (1-2 times/week). Very severe damage may require multiple treatments or professional intervention (like a trim or bonding treatment).
  • Issue: Scalp becomes itchy or oily after use.
    • Solution: Avoid applying the mask directly to your scalp. The rich ingredients are for the hair shaft. Focus application from mid-lengths down. If itchiness persists, you might be sensitive to an ingredient (patch test skin).
  • Issue: Mask seems less effective over time.
    • Solution: Hair can sometimes experience buildup from silicones or conditioning agents. Try using a clarifying shampoo once every 2-4 weeks to remove residue, then follow with the FINO mask. This can 'reset' the hair and improve product performance.
Climate Fit for Mauritius (local usage advice)
  • High Humidity: Mauritius' humid climate can contribute to frizz. The smoothing properties of the FINO mask are beneficial for combating humidity-induced frizz. However, ensure very thorough rinsing, as residual product combined with humidity can make hair feel heavy or slightly greasy faster.
  • Sun & Saltwater Exposure: Frequent sun exposure and swimming in the ocean can dry out and damage hair. Using the FINO mask 1-2 times a week is an excellent way to replenish moisture, restore softness, and counteract the effects of UV rays and salt. Consider leaving it on slightly longer after a beach day.
  • Dry Indoor Air (Air Conditioning): If you spend a lot of time in air-conditioned environments, your hair can become dehydrated. Regular use of this mask helps maintain moisture levels.
  • Seasonal Adjustments: You might use it slightly more often (e.g., twice a week) during drier periods or if your hair feels particularly stressed (e.g., after a lot of sun exposure). In very humid periods, once a week might suffice, focusing on thorough rinsing.
  • Overall Fit: Very suitable for addressing common hair concerns in a tropical, coastal climate like Mauritius, particularly dryness and frizz caused by environmental factors.
Authenticity & How to Verify (our sourcing guarantee)
  • Adilsons Sourcing Guarantee: We source FINO products directly from authorised distributors or reputable suppliers primarily based in Korea/Japan. We guarantee 100% authenticity for all products sold.
  • Packaging Cues: Authentic FINO masks typically come in a sturdy plastic tub with specific branding, fonts, and often a mix of Japanese and English text. Look for clear printing, batch codes, and proper sealing. Be wary of unusually low prices, flimsy packaging, or misspelled text on products from unofficial sources.
  • Import Norms: Products imported for the Mauritian market might have distributor labels or stickers added for local compliance, which is normal.
  • Verification Support: If you have any doubts about the authenticity of a product received from us, please contact us immediately via WhatsApp (+230 5 778 2336) with photos of the packaging and batch code. We are committed to resolving any concerns.
Evidence & Sources (the science behind the product)
  • Ingredient Rationale: The effectiveness of the FINO mask relies on established cosmetic science principles:
    • Silicones (Dimethicone): Provide significant smoothing, detangling, shine, and heat protection by coating the hair shaft. [Evidence Tier: Ingredient Rationale]
    • Humectants (Sorbitol, Trehalose, Sodium Acetylated Hyaluronate): Attract and bind water to the hair, improving hydration. [Evidence Tier: Ingredient Rationale]
    • Conditioning Agents (Behentrimonium Chloride, etc.): Cationic surfactants that adsorb onto the negatively charged hair cuticle, reducing static, improving softness, and aiding detangling. [Evidence Tier: Ingredient Rationale]
    • Repairing Lipids (PCA - Phytosteryl/Octyldodecyl Lauroyl Glutamate): Mimic natural hair lipids to help reinforce the cuticle structure and prevent moisture loss. [Evidence Tier: Ingredient Rationale]
    • Hydrolyzed Proteins (Wheat): Small protein fragments that can temporarily patch gaps in the hair cuticle, adding strength and reducing breakage. [Evidence Tier: Ingredient Rationale]
    • Royal Jelly Extract: Contains nutrients (amino acids, vitamins) that are generally believed to nourish hair, although specific clinical data on its penetration and direct repair effects on hair structure is limited. [Evidence Tier: Ingredient Rationale / Traditional Use]
  • Clinical Studies (Product Specific): While Shiseido conducts extensive internal testing, publicly available, independent clinical trials specifically validating the percentage improvements for the FINO Premium Touch Hair Mask are limited. Efficacy is largely inferred from ingredient functions and strong consumer satisfaction. [Evidence Tier: Brand Claim—no public dataset available for independent verification.]
Value, Cost-per-Use & Reorder Cadence (how long it lasts)
  • Product Size: 230g tub.
  • Estimated Dose per Use: 10g (short/fine hair) to 20g (long/thick hair). Average ~15g.
  • Frequency of Use: 1-2 times per week.
  • Estimated Uses per Tub: Approximately 11-23 uses (based on 10-20g doses).
  • Estimated Duration:
    • Using 1x per week: Tub lasts approx. 11-23 weeks (~3 to 5.5 months).
    • Using 2x per week: Tub lasts approx. 5-11 weeks (~1.5 to 2.5 months).
  • Reorder Cue: Consider reordering when the tub is about 1/4 full to ensure you don't run out, typically every 2-4 months depending on usage frequency and hair type.
  • Value Proposition: Considered excellent value for money due to the large tub size and effectiveness comparable to more expensive salon masks.
Complete Your Routine (Recommended Pairings) (build an effective regimen)

Enhance the benefits of the FINO mask with these compatible products from our catalog:

Option 1: Basic Repair & Shine Routine

Option 2: Scalp Health & Hair Hydration Routine

Compatibility Note: Be mindful of protein overload if using multiple protein-rich products; alternate with moisturising formulas if hair feels stiff.

Is This the Best Choice for You? (Mindful Alternatives) (other options to consider)

The FINO mask is an excellent choice if your primary concerns are dryness, damage, and achieving a smooth, silky finish. However, consider these alternatives from our catalog if your needs differ slightly:

  • For Focused Protein Repair: ELIZAVECCA COLLAGEN CERAMIDE COATING PROTEIN TREATMENT — Choose this if your main goal is strengthening brittle hair with protein and ceramides. Why: Targets structural repair more intensely, great for chemically damaged hair.
  • For Scalp Health & Shine: A'pieu RASPBERRY HAIR VINEGAR — Choose this if you want to clarify the scalp, seal the cuticle for shine, and reduce residue, rather than deep conditioning. Why: A lightweight rinse-off treatment that enhances gloss and balances scalp pH.
  • Another Popular Protein Treatment Option: CP-1 PREMIUM HAIR TREATMENT 250ML — Choose this if you're looking for an alternative intensive protein treatment known for salon-like results. Why: Contains hydrolyzed silk and keratin for deep repair, often used for very damaged hair.

Mindful Use: If you already have a comparable deep conditioning mask at home, finish it first to avoid waste and get a fair read on results before purchasing a new one.

Packaging, Sustainability & Practical Details (bottle, storage, and travel)
  • Packaging: Comes in a 230g plastic tub with a screw-on lid. Usually includes an inner plastic seal for freshness.
  • Applicator: No applicator included; use clean fingers or a spatula to scoop out the product.
  • Hygiene: To maintain product integrity, avoid introducing water into the tub. Use clean, dry hands or a dedicated spatula.
  • Sustainability: The plastic tub is typically made from recyclable materials (check local guidelines in Mauritius for PP/PET recycling). Shiseido has corporate sustainability goals, but specific details on the FINO packaging's recycled content or carbon footprint are limited.
  • Storage: Store in a cool, dry place away from direct sunlight and extreme temperatures (e.g., avoid leaving it in a hot car). Keep the lid tightly closed. Avoid storing directly in a steamy shower environment where water might get in.
  • Travel: The 230g tub is not travel-friendly for carry-on. Decant the required amount into a smaller, airtight container for trips.
Genuine Community Experiences (unbiased, real-user feedback)

Here's a snapshot of what real users are saying online (sourced from Reddit and Amazon, recent feedback):

  • Praise for Smoothness & Scent: "Makes my thick, wavy, color-treated hair incredibly soft and manageable. The smell is divine!" - Paraphrased from Amazon customer review (2024-XX). Many users highlight the immediate softening effect and the pleasant, lasting fragrance as major pros. [Anecdote/Aggregated sentiment]
  • Effectiveness on Damaged Hair: "Saved my hair after bleaching! Reduced breakage and made it feel healthy again. A little goes a long way." - Reddit, r/AsianBeauty (thread 2024-XX). The mask is frequently recommended in forums for repairing chemical or heat damage. [Anecdote/Aggregated sentiment]
  • Value for Money: "Huge tub for the price, performs like expensive salon masks. Definitely a holy grail product for dry hair." - Paraphrased from Amazon customer review (2024-XX). The affordability combined with performance is a recurring theme. [Anecdote/Aggregated sentiment]
  • Fair Caveat - Can Be Heavy: "It's very moisturising, maybe too much for my fine hair. Have to rinse really well or it feels weighed down." - Reddit, r/HaircareScience (thread 2023-XX). Some users, particularly those with fine or easily weighed-down hair, note the need for careful application (ends only) and thorough rinsing. [Anecdote/Aggregated sentiment]
About the Brand: FINO (by Shiseido) (their philosophy)

FINO is a haircare brand developed by the renowned Japanese cosmetics company, Shiseido. Launched with a focus on addressing hair damage, the FINO line aims to provide salon-quality intensive care for hair concerns like dryness, breakage, and lack of shine, using carefully selected ingredients. The brand leverages Shiseido's extensive research in beauty science to create effective formulas that deliver noticeable results, often positioned as a premium-level treatment at an accessible price point for consumers seeking restorative haircare solutions.

Glossary (key terms explained)
  • Dimethicone: A type of silicone used in haircare to coat strands, providing smoothness, shine, detangling, and heat protection.
  • Humectant: An ingredient that attracts water molecules from the air or deeper layers of the skin/hair to hydrate the surface. (e.g., Sorbitol, Glycerin, Hyaluronic Acid).
  • Conditioning Agent: Ingredients (often cationic surfactants) that deposit onto the hair surface to reduce static, improve softness, and make combing easier. (e.g., Behentrimonium Chloride).
  • Emollient: An ingredient that softens and smooths the hair cuticle by filling in gaps between cells. (e.g., Squalane, plant oils).
  • Hydrolyzed Protein: Proteins (like wheat protein) broken down into smaller fragments that can temporarily penetrate the hair shaft to fill gaps and add strength.
  • Cuticle (Hair): The outermost protective layer of the hair shaft, composed of overlapping scales. Smooth cuticles reflect light (shine), while rough/damaged cuticles look dull and cause frizz/tangles.
  • PCA (Phytosteryl/Octyldodecyl Lauroyl Glutamate): A specific lipid ingredient designed to mimic the hair's natural Cell Membrane Complex lipids, aiding in repair and moisture retention.
  • Royal Jelly Extract: A nutrient-rich substance produced by bees, used in cosmetics for its potential moisturising and nourishing properties.
  • Occlusive: An ingredient that forms a physical barrier on the surface to prevent moisture loss. (Silicones and rich butters/oils can have occlusive properties).
Retailer & Contact (Mauritius) (official contact details)
The Adilsons Promise (our commitment to you)

At Adilsons, we are dedicated to bringing you the best of authentic K-Beauty and J-Beauty, carefully curated for quality and effectiveness. We guarantee that all our products, including this FINO Hair Mask, are 100% genuine, sourced directly from official distributors. We believe in transparency and providing you with the information you need to make informed choices for your beauty routine.

Frequently Asked Questions (your questions, answered)
How often should I use the FINO Hair Mask?
1-2 times per week is generally recommended, replacing your regular conditioner on those days.
Can I apply it to my scalp?
It's generally advised to focus on mid-lengths and ends, as the rich formula might weigh down roots or make the scalp feel oily, unless your scalp is exceptionally dry.
What's the difference between this mask and a regular conditioner?
Masks typically contain higher concentrations of conditioning and repairing ingredients and are left on longer for deeper penetration compared to daily conditioners, which primarily offer surface smoothing and detangling.
Is the FINO Hair Mask color-safe?
Yes, it is generally considered safe for color-treated hair and can help maintain moisture and smoothness, which prolongs color vibrancy.
Does it contain silicones?
Yes, Dimethicone is a key ingredient, providing smoothing and shine. If you follow a silicone-free hair routine, this product would not be suitable.
The Final Verdict (At-a-Glance) (summary of pros and cons)

Best For: Individuals with dry, damaged, chemically treated, or frizzy hair seeking intense hydration, smoothness, and shine.

Key Benefits:

  • Delivers noticeable softness and silkiness after one use.
  • Effectively detangles and reduces frizz.
  • Restores moisture and shine to dull, damaged hair.
  • Excellent value for a large tub of salon-quality mask.
  • Pleasant, popular fragrance.

Keep in Mind:

  • Can potentially weigh down very fine hair if not used sparingly or rinsed thoroughly.
  • Contains silicones, which some users prefer to avoid.
  • Not suitable for vegans (contains Royal Jelly).
Delivery & Returns — Mauritius (At-a-Glance) (policies and links)
  • Coverage: Island-wide delivery (Mauritius).
  • Processing & Timing: Orders process in 1–2 business days; usually ready by Day 3 for pickup by our delivery partners/regional team. Partner collection can take up to 1 week. After pickup, delivery typically takes 1–5 business days (weekdays only).
  • Express: May be available by region; request on WhatsApp: +230 5 778 2336.
  • Scheduling: Deliveries run by region on set schedules; we’ll contact you the evening before.
  • Pickup: Citadelle Mall pickup available.
  • Returns: No change-of-mind exchanges.
  • Refunds (Summary): For defective/damaged on receipt (report within 48h), wrong item, or manufacturing defect within 6 months. Refunds via bank transfer (7–10 business days); card refunds may incur a 5% processor fee (fee not charged for defects/order errors). Opened skincare/personal-care items are non-returnable (except if damaged on delivery).
  • Source of Truth: This is a quick snapshot. If anything differs, the policy pages are final.

Policy Links:

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