ETUDE MASCARA REMOVER

Values You Can Trust: Halal-Friendly* / Cruelty-Free* / 100% Authentic Guarantee

Self-assessed by Adilsons based on available ingredient data (no ethanol/denat.; no haram animal-derived ingredients detected). / Brand-stated; not certified by an independent body. Mainland China may permit post-market testing in certain cases; brand policy applies.

Struggling to remove stubborn, waterproof mascara without losing a few lashes in the process? This remover is designed to solve that problem. It is a gentle, bi-phase (oil and water) formula that melts away even the most resilient waterproof eye and lip makeup, making it an essential first step for clean skin in Mauritius' humid climate.

1. Shake: Shake the bottle well to mix the oil and water layers.
2. Saturate & Press: Soak a cotton pad and press it gently against your closed eye or lips for 10-15 seconds. This allows the formula to dissolve the makeup.
3. Wipe & Cleanse: Gently wipe downwards and away. Follow with your regular water-based face cleanser to remove any residue.

Note: This is your dedicated first cleansing step for eyes and lips. Follow with a cleanser for the rest of your face.

This product is the very first step of your evening routine, used only when you are wearing eye or lip makeup.

• Minimalist Routine (3 steps):
  1. [THIS PRODUCT] (To remove eye & lip makeup)
  2. Water-Based Cleanser (To cleanse the entire face)
  3. Moisturiser (To hydrate and protect)
• Optional Additions for Full Makeup Wearers:
  • After using this product on eyes/lips, you can use a separate oil-based cleanser for the rest of your face before your water-based cleanser (this is the "double cleansing" method).
  • Follow your cleansing steps with a hydrating toner, serum, and eye cream as needed before your final moisturiser.

• Amount: Pour enough to fully saturate a cotton pad without dripping.
• Method:
  1. Shake the bottle vigorously to combine the two layers into a uniform solution.
  2. Soak a cotton pad with the remover.
  3. Press the pad gently onto your closed eye for 10-15 seconds. This "melting" time is crucial; it allows the solvents to break down waterproof formulas without needing to rub.
  4. Gently swipe downwards, in the direction of your lash growth, to remove the makeup. Fold the pad and use a clean section to wipe away any remaining residue.
  5. Repeat for the other eye and for your lips if wearing long-lasting lipstick or tint.
  6. Follow up with your regular facial cleanser.
• Frequency: Use only in the PM as needed to remove makeup.
• Watchouts: A temporary oily film or slight blurring of vision is normal if a small amount gets into the eye; it is harmless and will clear. To minimize this, use a less saturated pad and keep your eye fully closed. Remove contact lenses before use.

Safety: For external use only. Avoid getting the product directly into your eyes. Discontinue use if significant irritation occurs.

• Immediate: Waterproof mascara, stubborn eyeliner, and transfer-proof lip tints dissolve and wipe away easily, leaving the eye and lip area clean without greasy residue after cleansing.
• 2-4 Weeks: You may notice fewer broken or fallen lashes, as you are no longer rubbing and tugging at your delicate eye area to remove makeup. The skin around your eyes may feel less irritated.

• Why this, not just your regular cleanser? Many face washes cannot break down the oils, waxes, and polymers in waterproof makeup. Rubbing harshly with a standard cleanser is ineffective and can lead to lash loss, irritation, and micro-tears around the eyes. A dedicated bi-phase remover dissolves this makeup chemically, requiring only a gentle wipe.
• Why this, not pure coconut oil? While coconut oil can dissolve makeup, it is highly comedogenic for many people, potentially clogging pores around the eyes. It also leaves a thick, greasy film that can blur vision and is difficult to wash off completely. This formula is designed to be effective and rinse away cleanly with a second cleanse.

• Works With: All types of waterproof mascara, liquid eyeliners, gel eyeliners, long-lasting lipsticks, and lip tints. It is the first step and should be followed by any gentle second cleanser (oil, foam, gel, or cream).
• Use Carefully: While gentle, avoid getting the product directly into your open eye, as the oily phase can cause temporary blurry vision.
• Avoid On: This product is designed for eyes and lips. For removing makeup from the entire face, a cleansing oil or balm is more efficient.

• All Skin Types: Excellent. As a targeted, wash-off product, it is suitable for everyone who wears stubborn makeup.
• Sensitive Skin: Generally very well-tolerated. Its gentle formula is designed to minimize rubbing, which is a primary cause of irritation for sensitive skin during makeup removal.
• Contact Lens Wearers: Recommended. Remove contact lenses before using the product to avoid coating them with the oily residue.

• Effectively removing waterproof and long-wearing eye makeup.
• Dissolving stubborn, staining lip tints and liquid lipsticks.
• Preventing lash fallout and breakage caused by harsh rubbing.
• Minimizing irritation on the delicate skin around the eyes.

• Official Korean Name: 에뛰드 마스카라 리무버 (Romanized: Etideu Maseukara Rimubeo)
• Country of Manufacture: South Korea
• Period After Opening (PAO): 6 months. Eye products have a shorter PAO for hygiene reasons.
• Authenticity: Adilsons guarantees this product is 100% authentic, sourced directly from authorized distributors in South Korea.

• Halal Status: Halal-Friendly*. This product is not Halal certified. An ingredient review did not find any ethanol, denatured alcohol, or non-permissible animal-derived ingredients.
• Vegan Status: Not certified Vegan. The formula may contain animal-derived ingredients or by-products.
• Animal Testing Policy: Cruelty-Free*. ETUDE, owned by Amorepacific, states they are against animal testing and have ceased testing on raw materials and finished goods since 2013. However, the brand is sold in Mainland China, where post-market testing may still be conducted by authorities in certain cases.

Self-assessed by Adilsons based on available ingredient data (no ethanol/denat.; no haram animal-derived ingredients detected). / Brand-stated; not certified by an independent body. Mainland China may permit post-market testing in certain cases; brand policy applies.

• MFDS Classification: General Cosmetic. This product is not classified as a "Functional Cosmetic" by the South Korean Ministry of Food and Drug Safety (MFDS, formerly KFDA).
• Claims Basis: The product's ability to remove makeup is based on the chemical principle of "like dissolves like." The oil phase effectively breaks down the oils, waxes, and polymers found in waterproof cosmetics. Claims are based on ingredient rationale.
• Medical Disclaimer: This is a cosmetic product for makeup removal. It is not intended to diagnose, treat, cure, or prevent any medical condition.

This product works through a bi-phase system where solvents dissolve makeup effectively.

• Key Components Explained:
  • Cyclopentasiloxane & Isohexadecane: Lightweight silicones and solvents that excel at dissolving long-wearing and waterproof makeup pigments and polymers without leaving a heavy, greasy feeling.
  • Hydrogenated Polyisobutene: An emollient that helps soften the skin and provides a smooth glide for the cotton pad, reducing friction.

Full INCI List (Representative): Water / Aqua / Eau, Cyclopentasiloxane, Hydrogenated Polyisobutene, Butylene Glycol, Isohexadecane, 1,2-Hexanediol, Sodium Chloride, Benzyl Alcohol, Caprylyl/Capryl Glucoside, Fragrance / Parfum, Eclipta Prostrata Extract, Disodium Edta, Tromethamine, Melia Azadirachta Leaf Extract, Moringa Oleifera Seed Oil.

• Fragrance Status: Contains added fragrance ("Parfum"). The scent is typically very light and fresh, designed to be non-irritating for the eye area. Intensity: 1/5.
• EU Allergens: Based on the representative INCI, none of the 26 declarable EU allergens are listed. However, formulas can change; a patch test is always advised for highly sensitive individuals.

• Who It's For: Anyone who wears waterproof or long-lasting eye and lip makeup.
• Cautions:
  • For external use on eyes and lips only. Do not ingest.
  • Avoid direct contact with open eyes. If product enters the eye, rinse thoroughly with clean water.
  • Remove contact lenses before use.
  • Discontinue use and consult a professional if you experience a persistent rash, itching, or irritation.
• Patch Test Protocol: While less critical for a wash-off product, sensitive individuals can apply a small amount to the skin behind the ear or on the jawline. Leave for a few minutes before washing off to check for immediate reactivity.

• Texture: A bi-phase liquid that feels like a silky, slightly oily water when mixed.
• Finish: Feels slick on the skin during use, allowing for gentle wiping. It is designed to be washed off, leaving no residue after a second cleanse.
• Scent: Very light, clean, and unobtrusive.
• pH: Not applicable for a bi-phase oil/water formula.

• Issue: It's not removing my mascara easily.
  • Solution: You may not be giving it enough time to work. Shake the bottle well, fully saturate the cotton pad, and press it firmly but gently on your closed eye for at least 15-20 seconds. Let the product do the dissolving work for you before you start wiping.
• Issue: My vision gets blurry after using it.
  • Solution: This is common with oil-based removers if a small amount seeps into the eye. It's harmless. Use a slightly less saturated pad and ensure your eye is fully closed. Any blurriness should clear up quickly or after rinsing with water. Always follow with a second cleanser.
• Issue: It stings my eyes slightly.
  • Solution: This can happen if the product gets directly into your open eye. Keep eyes gently but firmly closed during application. If stinging persists even with careful use, you may have a sensitivity to one of the ingredients.

This product is an excellent choice for the Mauritian climate. The heat and humidity necessitate long-wearing, sweat-proof, and often waterproof makeup. This remover is specifically formulated to break down these resilient formulas without the need for harsh scrubbing, which can lead to irritation and inflammation—conditions often worsened by heat and sun exposure.

Adilsons is an authorized retailer of ETUDE products in Mauritius. We source all our inventory directly from the brand or its official distributors in South Korea. Every product is guaranteed 100% authentic. The packaging features a mix of Korean and English text, along with batch codes and manufacturing/expiration dates. If you have any concerns about authenticity, please contact us on WhatsApp with photos of your product, and we will be happy to verify it for you.

• Ingredient Rationale: The effectiveness of this remover is based on the principle of solvency. The oil-based solvents in the formula (like Cyclopentasiloxane) effectively dissolve the oils, waxes, and film-forming polymers used in waterproof and long-lasting makeup, allowing them to be wiped away easily. This is a well-established chemical principle used in cosmetic science.

A standard 100ml bottle should provide approximately 50-80 uses, depending on how much makeup you wear. If used daily to remove eye makeup, expect to reorder every 2 to 3 months. This makes it a cost-effective staple for regular makeup wearers.

Create a simple and effective cleansing routine by pairing this remover with a gentle second cleanser and moisturiser.

• Starter Essentials (Daily PM Cleanse)
  • ETUDE MASCARA REMOVER — Your first step to melt away stubborn eye and lip makeup.
  • COSRX LOW pH GOOD MORNING GEL CLEANSER 150ML — A gentle, low-pH cleanser to wash the entire face and remove any residue.
  • SKIN1004 MADAGASCAR CENTELLA SOOTHING CREAM 75ML — A simple, calming moisturiser to hydrate skin after cleansing.
• Waterproof Makeup Pro Kit (Full Face Removal)
  • ETUDE MASCARA REMOVER — Targeted removal for eyes and lips.
  • SKIN1004 MADAGASCAR CENTELLA LIGHT CLEANSING OIL 200ML — To dissolve makeup on the rest of your face.
  • ROUND LAB 1025 DOKDO CLEANSER 150ML — A hydrating foam cleanser for a perfect second cleanse.
  • ETUDE SOONJUNG 2X BARRIER INTENSIVE CREAM 60ML — A robust barrier cream to soothe and protect skin overnight.

This remover is an excellent and affordable choice for specifically targeting stubborn eye and lip makeup. However, if your needs are different, consider these alternatives from our catalog:

• For a Creamier, All-in-One Remover: THE FACE SHOP RICE WATER BRIGHT MAKEUP REMOVER 120ML — Choose this if you prefer a milky, lotion-like texture that can handle both eye and light face makeup in one go. Why: It offers gentle cleansing with brightening benefits from rice water extract.
• For a One-Step Full-Face Cleanse (Oil): SKIN1004 MADAGASCAR CENTELLA LIGHT CLEANSING OIL 200ML — Choose this if you wear a full face of makeup and want a single product to dissolve everything, including foundation and eye makeup. Why: This lightweight oil emulsifies beautifully to remove all makeup and sunscreen without stripping the skin.
• For a Solid, Travel-Friendly Option: Beauty of Joseon RADIANCE CLEANSING BALM 100ML — Choose this if you prefer a solid balm that melts into an oil on the skin. Why: It's mess-free, travel-friendly, and effectively removes all traces of makeup while nourishing the skin.

Mindful-use: If you already have a dedicated eye makeup remover at home that you enjoy, we encourage you to finish it first to avoid waste.

• Packaging: Comes in a sturdy, transparent plastic bottle, allowing you to see the bi-phase layers and how much product is left. The cap seals securely to prevent leaks.
• Sustainability: The plastic bottle is recyclable in Mauritius (check local guidelines for PET/PP plastics). Please rinse the bottle before recycling.
• Travel: The standard size (e.g., 100ml) is generally travel-friendly and fits within flight liquid limits for carry-on luggage. The secure cap makes it a reliable option for travel.

Disclaimer: These are aggregated user sentiments and anecdotes from public forums, not clinical results. Individual experiences may vary.

• A YesStyle reviewer notes, "This is my holy grail for removing Heroine Make mascara which is notoriously hard to remove. Just hold the pad on for 15 seconds and it slides right off without any tugging." (YesStyle review, 2024-05).
• On Reddit's r/AsianBeauty, a common sentiment is its effectiveness but with a minor caveat: "It works perfectly, but it does leave a bit of an oily film which can make my vision blurry if I'm not careful. I always follow up with a foam cleanser and it's no problem." (Reddit, r/AsianBeauty, 2024-02).
• "Doesn't sting my sensitive eyes like some other removers do," mentions an Amazon customer. "I've repurchased this many times because it's so gentle yet so effective on my waterproof eyeliner." (Amazon customer review, 2024-08).

ETUDE (formerly Etude House) is a beloved South Korean brand from the Amorepacific family. Launched in 1985, ETUDE's philosophy is that makeup and skincare should be playful and fun, not a chore. The brand is known for its high-quality, innovative, and affordable products, often housed in whimsical and cute packaging, making beauty enjoyable for everyone.

Bi-Phase

A formula containing two distinct parts (phases), typically oil and water, that must be shaken to be mixed before use. This allows it to dissolve both oil-based and water-based impurities.

Waterproof

A cosmetic formulation that includes special polymers and waxes to resist water, sweat, and humidity, making it long-lasting but also difficult to remove with regular cleansers.

INCI

International Nomenclature of Cosmetic Ingredients. The standardized system of names for ingredients used on labels of cosmetic products.

• Official Retailer: Adilsons
• WhatsApp: +230 5 778 2336
• Email: info@adilsons.mu

At Adilsons, we are committed to providing you with only 100% authentic, high-quality products sourced directly from South Korea. Our curation process is rooted in principles of truth (Ṣidq) and fairness (ʿAdl), ensuring you receive effective, safe, and responsibly-marketed skincare. We prioritize your skin's health and your trust above all else.

Does this remover sting or burn the eyes?

It is formulated to be very gentle. Most users report no stinging. However, if the product gets directly into your open eye, some mild discomfort can occur, which should resolve after rinsing with water.

Can I use this to remove makeup from my entire face?

While it can dissolve face makeup, it is not the most efficient method. It is designed for the targeted removal of stubborn eye and lip products. For full-face makeup removal, we recommend a cleansing oil or cleansing balm, which is designed to be spread over a larger area.

Is this product oily?

Yes, it is a bi-phase formula with an oil layer. It will feel slick during use, which helps reduce friction. It is intended to be the first cleansing step and should be followed by a water-based cleanser to remove any oily residue, leaving your skin perfectly clean.

• Best For: Individuals who regularly wear waterproof mascara, liquid eyeliner, or long-lasting lip tints.
• Key Benefits: Melts away stubborn makeup effortlessly, gentle on the delicate eye area, prevents lash breakage from rubbing, and is highly affordable.
• Keep in Mind: It is a bi-phase formula that can leave a temporary oily film; it is essential to follow up with a second cleanser. Must be shaken well before each use.

• Coverage: Island-wide delivery (Mauritius).
• Processing & Timing: Orders process in 1–2 business days; usually ready by Day 3 for pickup by our delivery partners/regional team. Partner collection can take up to 1 week. After pickup, delivery typically takes 1–5 business days (weekdays only).
• Express: May be available by region; request on WhatsApp: +230 5 778 2336.
• Liquids/Sensitive Items: Serums, toners, liquid makeup (and kits containing liquids) are pickup or door-to-door only; checkout enforces this.
• Scheduling: Deliveries run by region on set schedules; we’ll contact you the evening before.
• Pickup: Citadelle Mall pickup available.
• Returns: No change-of-mind exchanges.
• Refunds (Summary): For defective/damaged on receipt (report within 48h), wrong item, or manufacturing defect within 6 months. Refunds via bank transfer (7–10 business days); card refunds may incur a 5% processor fee (fee not charged for defects/order errors). Opened skincare/personal-care items are non-returnable (except if damaged on delivery).
• Source of Truth: This is a quick snapshot. If anything differs, the policy pages are final.

Policy Links:

• Refunds & Returns: https://adilsons.mu/policies/refund-policy
• Shipping: https://adilsons.mu/policies/shipping-policy